Topic:
AI Software
Year:
02 September 2025
Higgsfield AI has quietly, and then very loudly, entered my workflow and caused absolute chaos in the best and worst ways. I’ve been experimenting with it early, poking it, breaking it, swearing at it, then swearing a bit less once I realised how good it actually is. In terms of image to video especially, it’s starting to feel like one of the strongest tools out there right now.
When it works, it really fucking works. The motion, the realism, the way it handles light and depth. It’s getting dangerously close to stuff that would have taken a small team, a budget, and a lot of emails not that long ago. That’s exciting. Also slightly terrifying. Mostly exciting.
One thing I learned pretty quickly is that Higgsfield on its own isn’t always the best place to start. I’ve had way better results by using Midjourney first to create and finesse a strong base image, really dialling in composition and mood, then taking that into Higgsfield to animate. Treating it like a second step rather than an all-in-one magic button made a massive difference. Less chaos. Slightly fewer mental breakdowns.
Prompting, though. Fuck me. At the start, prompting Higgsfield felt like trying to explain a dream to someone who’s half asleep. You know what you want, but everything comes out wrong. What genuinely helped was dragging images into ChatGPT and getting it to write Higgsfield prompts for me based on what I was looking at. That changed everything. Suddenly the prompts made sense. Suddenly the outputs stopped being weird nightmares.
Do I like Higgsfield? Yeah, I really do. I think it’s powerful, impressive, and creatively dangerous in a good way. But let’s talk about the elephant in the room. The cost. Credits disappear at an alarming rate. Blink and your wallet’s empty. You absolutely have to get it right early, or you’re basically burning money while whispering “just one more render” like a complete twat.
And that’s where the bigger concern kicks in. There are so many AI tools now. Every week there’s a new subscription and a new promise that this one will be the future. It’s exciting yet exhausting and expensive as shit. At some point, something has to give. It feels like a full-on arms race to build the one stop shop. Images, video, sound, 3D, everything, in one place, for a price that doesn’t make creatives ball.
Higgsfield is brilliant. Genuinely. But the bigger question is how long any of us can keep paying for ten different tools before someone finally pulls it all together. Until then, I’ll keep experimenting, swearing, and trying not to accidentally bankrupt myself in the process.
Author:
Alex Edwards
Designer & Art Director
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